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events

   

EVENTS


ASID | Design WELL Conference

Client- ASID & The International WELL Building Institute
Role: Design and Creative Direction


NEOCON

Client- Neocon & The International WELL Building Institute
Role: Design and Creative Direction

NeoCon serves as the commercial design industry’s launch pad for innovation—offering ideas and introductions that shape the built environment today and into the future. 
I was tasked to create a series of posters for the event that would live in the stairwells of the expo hall and promote and bring visibility to the WELL brand and products. This campaign aims to get people moving and taking the stairs, an idea that’s important to the WELL Building Standard and it’s health-focused mission - My goal was to capture the attention of a captive audience by transforming an otherwise dull staircase into an opportunity for education about the powerful intersection between design and wellness.


GREENBUILD | BOSTON | 2019

I currently work at The International WELL Building Institute as their Creative Director. WELL exhibits and holds events at Greenbuild, the world's largest sustainable green building trade show and conference. In 2017 and 2018 I designed and managed creative execution of our booth and all materials for this event. Below you can see the campaign looks, started as initial digital designs and translated into a built space at the expo. Please view the above video I directed, which shows an overview of what we did at the show in 2017. Social media, email and other marketing efforts were also executed around Greenbuild. 


GREENBUILD | CHICAGO | 2019

HUMANXNATURE Campaign

 

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NYC Veg Food Fest


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#FRIENDS

Role: Designer and Curator

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